The PurrCrazy Way

More Than a Cat Brand: A Complete Feline Lifestyle

At PurrCrazy, we believe cats aren’t “just pets”—they’re family, each with their own quirks and rhythms. Zoomers. Grazers. Soulful nappers. Every cat has a beat, and we’ve built a wellness system that flows with their moods, not just their meals.

From the chaos of playtime to the calm of digestion, our products are crafted to support every moment of your cat’s life. ZoomieFuel sparks the frenzy. TummyTurf restores the peace. Together, they create a lifestyle that’s playful, balanced, and unmistakably PurrCrazy.

Born in Aotearoa. Made for cats in New Zealand.

We’re proudly Kiwi—crafted with care, tested with love, and refined through real feline feedback. Every product is designed to deliver wellness, joy, and instinctual satisfaction. Because we know you’re not just looking for what works—you’re looking for what feels right.

Discover ZoomieFuel and TummyTurf and bring the PurrCrazy rhythm to life.

Fuel the frenzy. Nibble the peace. Live the vibe. That’s PurrCrazy.